
"Transformers: Dark Of The Moon" decimated the Independence Day weekend box office records, delivering a massive $115.9 million 4-day weekend, which raised it's 6-day cumulative gross to an impressive $180.7 million in domestic figures. Even more impressive is the worldwide haul of the third film in Michael Bay's extraordinarily successful "Transformers" franchise, with figures climbing up to $418 million thus far.
As thrilled as Paramount is with those figures, this third "Transformers" is tracking rather significantly behind the sequel "...Revenge Of The Fallen", which had grossed more than $214 domestic in its first 6 days. When factoring in the initial film in the series in 2007, Michael Bay's "Transformers" films have grossed just under $2 billion worldwide. That figure will be passed imminently.
With most entities aggregating 4-day weekend totals, the 3-day figures on a typical Friday-Sunday analysis would still provide "Transformers" with the largest 3-day Independence Day opening ever. Banking $97.9 million over those three days eclipsed 2004's "Spider-Man 2" and its $88.2 million start. Incidentally, the original "Transformers" ranks third on the list with its $70.5 beginning in 2007.
As analysts dug through the numbers, opinions were largely in line with the theory that this was a staggering opening for the film on many fronts. Although reviews were better here than with the dismal second offering, critics weren't exactly standing up for the film either (36% via Rotten Tomatoes), but Bay has always succeeded despite, or in spite of, what the critics say about his work. And clearly, "Transformers" is bullet-proof entertainment.
In addition to the Independence Day 3-day and 4-day weekend records, "Transformers: Dark Of The Moon" scored the largest opening for IMAX exhibitions globally, amassing more than $22 million from those ticket receipts. Michael Bay's begging fans to see it in 3-D, also paid off with 60% of its ticket sales coming from that presentation. Recent 3-D offerings (Cars 2, Pirates...On Stranger Tides) were bringing in approximately 40% of its opening numbers from 3-D showings.
With CinemaScore showing audiences ranking the film with a solid "A", "Transformers" has one more guaranteed huge weekend coming before the long-awaited and much anticipated finale to the biggest grossing film franchise of all time, "Harry Potter And The Deathly Hallows - Part II" comes to a close on July 15.
Paramount also made mention that with "Super 8" moving north of $100 million in receipts, they are the only studio who can boast of five consecutive $100 million grossing films (Transformers, Super 8, Thor, Kung Fu Panda 2, and Rango).
Tom Hanks and Julia Roberts fail to make the grade, Bollywood makes a splash, and a Disney superstar struggles to open a movie once again. All of this and the Top 40 after the cut!